Palm’s New Pixi Ad: First Look!

November 17th, 2009 | by |

Here you go, folks, Palm’s new ad campaign for the Pixi, or at least the first commercial in it.  They’ll start airing it Monday, the day after the Pixi launch. We’re digging the overall concept of your social life getting enabled by your phone, digging that they give Tweed some face time, and digging that they’ve replaced ‘creepy’ with ‘fun.’ Definitely a new direction from the previous ads and though we will miss some the esoteric charm of the old ads, this feels more human.

If you’re digging the music, you should know that Palm Pixi commercial song is “Sleepyhead” by Passion Pit. So, what do you think, will it work for Palm? More importantly, will it bring on those new smartphone users Palm is targeting with the Pixi??


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